Here To Do Good

Sustainability isn't a side project. It's how we do business.

We have high standards

Certified for Good

Since 2022, we’ve been one of just 178 U.S. apparel brands to meet B Corp's rigorous standards for legal accountability and public transparency.

A B Corp is a business that is certified as a force for good, and benefits the public.

(B Corp is short for Public Benefit Corporation, after all.)

Less than 0.5% of apparel brands in the U.S. meet B Corp’s high standards of legal accountability and public transparency.

It’s kind of a big deal.

We keep clothes out of landfills

The Re-Spun Program

Our one-of-a-kind recycling program has diverted over half a million tees and pieces of clothing from landfills to recycling. And we’re not slowing down.

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450,000 lbs so far

The total weight of textiles diverted from landfill

650,000 lbs by end of 2025

The weight of textiles diverted by the end of the year

We make our products with sustainable materials

39%

of our products are made with sustainable materials* today

*Products containing at least 30% sustainable fibers.

75%

of our products will be made with sustainable materials* by 2030,  ensuring this figure increases every year.

*Products containing at least 30% sustainable fibers.

Low-Impact Fabrics

We use materials made from recycled, responsibly sourced, or renewable inputs whenever possible, such as:

  • Recycled Poly
  • Recycled Nylon
  • Organic Cotton
  • Upcycled Cotton
  • Recycled Cotton
  • TENCEL™ Lyocell
  • TENCEL™ Modal
  • Linen
  • Hemp
  • RDS Down

Sustainable Packaging

We're committed to using responsibly sourced paper products wherever we can.

  • We've replaced single-use plastic in our online orders with recyclable Vela bags.
  • All of our catalogs and clothing tags are printed on FSC-certified paper.

We also maintain a responsible supply chain

100% of Our Partners

in product manufacturing use reputable third-party audits like WRAP, Intertec, SMETA, or BSCI.

All of them have signed our code of ethics. Read it here.

We support our communities and causes we care about

$215K donated

to partner organizations.

  • Keep Tahoe Blue
  • Sierra Club
  • Delivering Good
  • Protect Our Winters
  • SF LGBT Center
  • Transgender District
  • Headlands Center for the Arts
  • CCF Wildfire Recovery Fund

We keep track of our impact

Our Annual Impact Reports

Every year, we challenge ourselves to build a more responsible business that makes a positive impact on our community and the planet. Here’s what we’ve accomplished in years past.

2023 Report

2022 Report

2021 Report

FULL 2024 REPORT